{"id":10550,"date":"2024-11-11T08:50:19","date_gmt":"2024-11-11T13:50:19","guid":{"rendered":"https:\/\/tvlatina.tv\/tvninos\/tvlatina.tv\/"},"modified":"2024-11-20T13:16:23","modified_gmt":"2024-11-20T18:16:23","slug":"josh-silverman-de-mattel","status":"publish","type":"post","link":"https:\/\/tvlatina.tv\/tvninos\/josh-silverman-de-mattel\/","title":{"rendered":"Josh Silverman de Mattel"},"content":{"rendered":"<p>Josh Silverman, VP ejecutivo y chief franchise officer de Mattel, particip\u00f3 en una conversaci\u00f3n keynote con Anna Carugati de\u00a0<em>TV Kids<\/em>\u00a0en MIPJunior, conversando sobre la evoluci\u00f3n del gigante de juguetes en una compa\u00f1\u00eda impulsada por la IP.<\/p>\n<div style=\"display: block; position: relative; max-width: 690px;\">\n \t                <div style=\"padding-top: 56.2504%;\">\n\t\t\t\t\t<video data-video-id=\"6364180959112\" \n\t\t\t\t\tdata-account=\"1120308147\" \n\t\t\t\t\tdata-player=\"default\" \n\t\t\t\t\tdata-embed=\"default\" \n\t\t\t\t\tdata-application-id \n\t\t\t\t\tclass=\"video-js\" \n\t\t\t\t\tcontrols=\"\"\n                    loop autoplay\n\t\t\t\t\tstyle=\"width: 100%; height: 100%; position: absolute; top: 0px; bottom: 0px; right: 0px; left: 0px;\"><\/div><\/video>\n\t\t\t\t\t<script src=\"\/\/players.brightcove.net\/1120308147\/default_default\/index.min.js\"><\/script><\/div>\n<p>&nbsp;<\/p>\n<p>Sobre la decisi\u00f3n de Mattel de expandir su cat\u00e1logo de contenido basado en su rico portafolio de marcas, Silverman expres\u00f3 que los juguetes siguen siendo \u201cfundamentales para quienes somos y lo que hacemos. La naturaleza t\u00e1ctil de los juguetes es clave para que las marcas cobren vida. Siempre continuaremos innovando y creando juguetes maravillosos. Ynon Kreiz, CEO, vio una oportunidad para expandirnos en el entretenimiento de una manera mucho m\u00e1s significativa. Eso ha sido un viaje\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Josh Silverman, VP ejecutivo y chief franchise officer de Mattel, particip\u00f3 en una conversaci\u00f3n keynote con Anna Carugati de TV Kids en MIPJunior, conversando sobre la evoluci\u00f3n del gigante de juguetes en una compa\u00f1\u00eda impulsada por la IP.<\/p>\n","protected":false},"author":134,"featured_media":10551,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,11],"tags":[2569,140],"class_list":["post-10550","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","category-top-stories","tag-josh-silverman","tag-mattel"],"_links":{"self":[{"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/posts\/10550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/users\/134"}],"replies":[{"embeddable":true,"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/comments?post=10550"}],"version-history":[{"count":0,"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/posts\/10550\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/media\/10551"}],"wp:attachment":[{"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/media?parent=10550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/categories?post=10550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tvlatina.tv\/tvninos\/wp-json\/wp\/v2\/tags?post=10550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}